A website carrying a person’s favorite jeans was probably designed by a person who understands that a fast loading website translates to more visitors’ conversions. A conversion occurs when a visitor comes to a website and makes a purchase; henceforth, a visitor is converted to a paying customer. The same designer is providing websites based on sales and conversion data along with how visitors have interacted with a website in the past that led to an online purchase. There plenty of designer who utilizes information to customize various websites for online retailers to ensure the website helps converts visitors. The many experts who believe good web design is important to building credibility to an online retailer. The online sales revenue reached nearly $3 trillion in 2018.
Design Choices to Gain More Revenue
Any type of custom ecommerce website development services will utilize all aspects of good web design to create a website to gain sales and match the owner’s objectives. In 2018, the United States generated over $800 billion in sales revenue on websites. Many websites were able to garner much revenue because the web designer understood the importance of a website’s landing page. Good landing pages will have a clear call to actions and the design would have few distractions. There will be instances when a designer will consider the use of social proof to provide many potential customers confidence regarding the product being sold. The other aspect of web design that is helpful are:
• Use of the legible font
• Show popular selling products
• The checkout process should smooth
All fonts used on a website should be legible and easily understood especially the font used for the testimonial section of the website. Testimonials are another form of social proof to allow other visitors to see the … Read the rest